The easiest way to improve the bottom line
- Dr. Rachel Roberts
- Jul 3
- 2 min read

Every day, your business is losing money. Even if you have a healthy P&L I can assure you it is happening. Not through dramatic losses or market crashes, but through the collective impact of inefficient processes, inflated supplier contracts, and staff performing activities that add zero value to the bottom line.
The Silent Profit Killer
Consider this: while your sales team fight for every £ or $ of revenue growth in an increasingly competitive market, your operations are unconsciously surrendering 15-30% of potential profits through process inefficiencies. A mid-sized company with £10M revenue could be losing £1.5-3M annually to these hidden costs.
The numbers are staggering. Read it and weep, genuinely. Research shows that poorly designed processes can consume up to 40% of employee time, while overpaying for services by just 10-15% compounds into six-figure losses for most businesses. Add non-value-adding activities—those meetings that could be emails, redundant approval layers, and manual processes begging for automation—and the financial impact becomes impossible to ignore. We have all seen it happening in offices day in, day out. Everyone knows it needs dealing with.........just not today.
The ROI Mathematics
Every pound saved through improved efficiency drops directly to your bottom line. No cost of goods sold, no customer acquisition costs, no innovation investment.
To generate £100,000 in additional profit through sales, a business with 10% margins needs £1M in new revenue. But that same £100,000 can be achieved through process improvements that might require only a £20,000 investment in analysis and implementation—a 500% ROI.
In today's economic climate, where customers are increasingly price-sensitive and competition is fierce, can businesses really afford to keep ignoring it?
The Low-Hanging Fruit
Every business is sitting on immediate opportunities. Supplier contract reviews typically uncover 12-20% savings. Process mapping reveals workflow bottlenecks that, once eliminated, can improve productivity by 25-40%. Digital transformation often delivers 300-500% returns in 1-2 years.
The beauty of cost control lies in its predictability. Unlike sales growth, which depends on market conditions and customer behaviour, process optimization delivers measurable, sustainable results that compound over time.
The Competitive Advantage
While your competitors chase elusive revenue growth, systematically optimising your cost base creates a sustainable competitive advantage. Lower operational costs mean better margins, more competitive pricing, and greater resilience during economic downturns (which now seem to be the norm!).
Will you address your inefficiencies before your competitors address theirs and undercut you on price?
Take Action Today
Start with a simple audit: identify your three most time-consuming manual processes, review your five largest supplier contracts, and map your customer journey for unnecessary activity. The savings hiding in plain sight might surprise you. And if you don't have the resources to do an audit in-house - with an ROI of 500% it might be worth reaching out to people who have done this before. www.imago-consulting.co.uk
What hidden costs have you uncovered in your business? Share your process optimization wins in the comments below
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